A structured diagnostic for program directors who've lost touch with alumni and need a clear picture of who's engaged, who's drifted, and why — before building a re-engagement plan.
Full description: Alumni don't disengage randomly. There are five predictable reasons it happens, and most programs don't know which one applies to which alumnus. This diagnostic gives you the tools to find out.
It walks you through auditing your full alumni roster, segmenting outreach by how long ago they graduated, and running a 10-question diagnostic survey for anyone you haven't heard from in six months or more. A re-engagement decision matrix helps you decide where to invest your limited outreach energy — and where low engagement is actually fine to accept.
Use this before building or rebuilding your alumni program. It tells you what you're actually working with.
What's inside:
- The 5 reasons alumni disengage — with descriptions of each pattern
- Alumni audit table for tracking engagement status across your full roster
- 10-question diagnostic survey template (ready to send)
- Outreach segmentation guide by graduation recency (0–12 months through 5+ years)
- Re-engagement decision matrix: when to invest vs. when to accept low engagement
Who it's for: Program directors who've run at least one cohort and suspect their alumni community has drifted — and want a clear diagnosis before investing in re-engagement.
