A complete playbook for building and sustaining alumni engagement after graduation — from infrastructure setup to annual cadence, community health tracking, and re-engagement tactics.
Full description: Most alumni communities drift because the infrastructure wasn't built before graduation and the engagement rhythm was never locked in. This playbook gives program directors the complete system: a pre-graduation setup checklist, the five building blocks of a durable alumni community, a sustainable monthly-quarterly-annual engagement cadence, and ready-to-run formats for cohort calls and alumni speaker sessions.
It includes a community health scorecard with targets and an interpretation guide so you know where to invest your energy — and a personal re-engagement email template for quiet alumni. Everything is written at realistic capacity levels, with minimum viable and full versions for each building block.
What's inside:
- Pre-graduation setup checklist (14 tasks with timeline)
- Five building blocks: minimum viable and full versions
- Annual engagement cadence — monthly, quarterly, and annual activities
- Cohort community call template (60 min, run-of-show format)
- Alumni speaker session format (75 min) with topic guidance
- Community health scorecard with targets and interpretation guide
- Re-engagement email template for quiet alumni
Who it's for: Program directors managing their first or second cohort who want to build alumni engagement while the cohort is still active — not after it's already drifted.
